How to Build Trust and Strengthen Brand Reputation: A Guide for PR
In today's digital age, where information spreads at lightning speed and consumers are more discerning than ever, public relations and corporate communications professionals face a formidable challenge: how to build and maintain trust in the age of scepticism.
UK Media Moves including Hearst, MEN, LADBible Group and more
Sarah Lester appointed Editor at the Manchester Evening News; Jason Murdock joins Hearst UK’s central Ecommerce team as Deputy Technology Editor; new role for Unity Blott at LADBible Group
UK Media Moves including Channel 4 News, The Guardian, The Telegraph and more
Channel 4 News announces appointment of two new foreign correspondents; Alexi Duggins is now Deputy TV Editor at The Guardian; Louisa Clarence-Smith joins The Telegraph as Education Editor
UK's Cost of Living Crisis and Supermarkets: Understanding Conversations that Matter
The cost of living crisis is affecting almost every UK household in 2022, with consumers increasingly feeling the pinch when it comes to their food shopping. In fact, our food bills are expected to rise by £380 by the end of this year. As a result, UK supermarkets are under to deliver - and demonstrate - value for money. The cost of living crisis is one of the biggest topics of conversation within the media. But how has this affected supermarket communications? And how are different chains looking to help their customers? Learn how UK supermarkets are using loyalty schemes and affordability messaging to increase share of voice.
From Insights to Impact: Communications Strategies Learnt in the Support of the Ukrainian Cause
2022 has represented a landmark change in the global geopolitical situation as Russia invaded the Ukraine. As a result, millions of Ukrainians have been displaced, with a huge number seeking asylum in other countries. In February, the aim of communications teams in humanitarian organisations was to drive donations from the public and influence policy making within the UK government to support Ukrainian asylum seekers. Learn how these organisations used traditional and social media to gain support for the Ukrainian cause.
UK Media Moves including The Sun, STYLIST, Professional Adviser and more
Ryan Sabey appointed Deputy Political Editor at The Sun; Chloe Laws joins STYLIST as Social Media Director; Hope William-Smith to be Editor of Professional Adviser
The Anatomy of a Modern Audience
What are the data points that matter – and don't matter – when it comes to measuring a modern audience? We all know by now that age, gender, and earning brackets are just the tip of the iceberg in terms of what we can know about audiences. But what does the rest look like, and how can we use the wealth of data available to our advantage... without becoming completely overwhelmed?
What are the Biggest Challenges Journalists Face in 2022?
The role of a journalist has evolved at a rapid pace over the last two decades. Driven by the shift to online news consumption and the pandemic creating a new world of hybrid work, reporters are facing obstacles their predecessors never experienced.
UK Media Moves including the FT, People Management, Hearst Institute and more
FT appoints Raphael Minder as Central Europe Correspondent; Abbie Dawson has joined People Management as Deputy Editor; Food and Drink Editor Stacey Smith resumes her role at the Hearst Institute
Audience Fragmentation and How it Affects your Comms Strategy
There once was a time where we could reach specific audiences entirely based on their media consumption habits; we had Sun readers, Indy readers, Guardian readers and NME readers, and it was easy to tell who was who simply by which cohort they belonged to.
UK Media Moves including The Sun on Sunday, Insider, AltFi and more
Kate Ferguson appointed Political Editor of The Sun on Sunday; Spriha Srivastava now London Bureau Chief at Insider; Daniel Lanyon promoted to Editorial Director of AltFi
![[On-demand Webinar] From Pitch to Partnership: The New Rules of Working with Journalists](/content/dam/cision-uk/resources/from-pitch-to-partnership/2022-Q2-Pitch-to-Partnership-Social-Assets-Webinar-POST-Website-500x272.jpg "[On-demand Webinar] From Pitch to Partnership: The New Rules of Working with Journalists")
[On-demand Webinar] From Pitch to Partnership: The New Rules of Working with Journalists
How do publicists forge stronger relationships with journalists and get them the stories and pitches they need? Watch our live webinar From Pitch to Partnership: The New Rules of Working with Journalists to learn how the media works in 2022 and what PRs can do to work more effectively with reporters.
![[On-demand Webinar] Media Coffee: How to Communicate with Journalists in the UK](/content/dam/cision-uk/resources/media-coffee/2022-Q1-Media-Coffee-PA-500x272.png "[On-demand Webinar] Media Coffee: How to Communicate with Journalists in the UK")
[On-demand Webinar] Media Coffee: How to Communicate with Journalists in the UK
In this webinar we hear from Chris McKeon, Political Reporter at the UK's PA Media. Chris is based in Westminster and provides analysis for PA's Mediapoint wire. He started his journalism career at the Surrey Advertiser before moving to the Liverpool Echo.
![[On-demand Webinar] Media Coffee: How to Communicate with Journalists in France](/content/dam/cision-uk/resources/media-coffee/2022-Q1-Media Coffee_AFP-500x272.png "[On-demand Webinar] Media Coffee: How to Communicate with Journalists in France")
[On-demand Webinar] Media Coffee: How to Communicate with Journalists in France
Christine Buhagiar, Europe Director at AFP, discusses the media landscape in France. Christine has been in her current role since 2016, but before that she spent 15 years creating and developing video within AFP. In the late 90s, she was chief editor of AFP’s London office.
UK Media Moves including the i, New Scientist, The Telegraph and more
Richard James joins the i paper from Storyful; Chris Simms now Assistant News Editor at New Scientist; Oscar Williams-Grut appointed Assistant Business Editor at The Telegraph
UK Media Moves including The Times, FT, Insider and more
Tom Payne promoted to News Editor at The Times; Josh Noble appointed Sports Editor at the FT; Alex Sebastian now Associate Editor, Investing at Insider
UK Media Moves including Reuters, Mashable, TechRadar and more
Peter Thal Larsen promoted to Global Editor for Reuters Breakingviews; Rachel Thompson promoted to Features Editor at Mashable; new role for Matthew Hanson at TechRadar
UK Media Moves including The Telegraph, The News Movement, i paper and more
Multiple hires announced at The News Movement; Danielle Sheridan promoted to Defence Editor at The Telegraph; Sophie Gallagher now Deputy Features Editor at the i paper
UK Media Moves including the Evening Standard, PoliticsHome, FT and more
FT relaunches How To Spend It as HTSI; Jonathan Prynn now Associate Editor, Business at the Evening Standard; Laura Silver promoted to Editor at PoliticsHome
What Does the 2022 Global State of the Media Report Mean for UK PRs?
This year’s Global Sate of the Media report pooled the opinions of more than 3,800 journalists spread over 17 regions worldwide. It’s a detailed snapshot of where editorial staff, freelancers and publishers sit in 2022. Yet across each region there are some subtle differences and nuances about how journalists think and work.
UK Media Moves including The Times, Vogue Business, Sunday Express and more
Jonathan Walker has joined the Sunday Express as Deputy Political Editor; Kirsty McGregor is now Senior European Editor at Vogue Business; Lara Spirit to join The Times as Red Box Reporter
5 Key Takeaways from the 2022 Global State of the Media Report
Cision’s 13th Global State of the Media report has arrived, presenting an in-depth look at some of the big shifts in journalism trends over the last 12 months. We polled more than 3,800 journalists and editors across 17 regions to get a snapshot of where the media industry sits in 2022. It’s an invaluable resource to help PRs build relationships and work more effectively with editors and media outlets.
UK Media Moves including BBC Radio Scotland, The Athletic, The Handbook and more
Gordon Blackstock joins BBC Radio Scotland as a Senior Journalist; Anthony Hay appointed Deputy News Editor at The Athletic; promotions for Astrid Carter and Lottie Woodrow at London lifestyle platform The Handbook
Cision's 2022 Global State of the Media Report
Based on a survey of over 3,700 journalists from all over the world, we gained some juicy insights into what makes the media tick – from the biggest challenges they face to top tips on building better relationships.
UK Media Moves including MyLondon, The Guardian, Reuters and more
MyLondon appoints Transport Editor; Alex Lawson joins The Guardian as Energy Correspondent; Emma Rumney returns to Reuters' London office