Go Beyond Measuring Output. Understand What Drives Successful Outcomes

You’ve connected with the right influencers, sent out a press release and secured some coverage. Now what?

When you have the data to see how many people you’re reaching, what they’re saying, and what they’re doing with your content, you get informed. You get ideas. You build more effective campaigns.

That’s where Cision’s customisable Monitoring and Analytics platform comes in.

Request a Demo

See the metrics that matter and turn them into executive-ready reports

Data Icon

Dynamic Data

Compare performance over time to understand your campaign's effectiveness. Monitor domain authority to see how many people you are actually reaching. 

Holistic View Icon

Holistic View

With over 100 million data sources available, never miss a mention of your brand or topics of interest on news and social media sites and other digital channels.

Analysis Icon

Competitor Analysis

See how you’re doing relative to the competition and uncover opportunities to step up your game. 

Reports Icon

Interactive Reports

With one click, turn your Cision dashboard into sleek reports you can quickly download or share with a simple URL.

Media Monitoring

Get the Full Picture of Your Brand Reputation

With access to the most complete collection of global online news, blogs, print and broadcast channels, along with the billions of conversations happening on social media, Cision monitors them all to help you get a full view of your company’s reputation...and the power to influence it.

Track your brand mentions in real-time across millions of daily breaking news stories across the world, with unlimited clips and searches.

Find global TV and radio mentions with unlimited, easy searches. Edit clips to share with internal teams and highlight key viewership and sentiment metrics.

Access the #1 print monitoring service in the UK. Content is human reviewed by our in-house production team to ensure you receive the most accurate and relevant coverage.

Powered by Brandwatch, access to the world's largest database of social conversations and consumer insights.

Use sophisticated speech-to-text technology to identify mentions from over 20,000 global podcasts in 16 languages.

Get daily or weekly briefings tailored to your organisation – tracking your competitors, industry and more – to help you understand the most important news for your brand and sector.

What are people saying about you on social media?

Tap into our AI-powered deep social listening to understand what is being said about your company, products and industry on digital channels worldwide. Insights appear on your dashboard in minutes, which you can use to manage your brand reputation, capitalise on trending stories and build smarter communications strategies.

Get real-time and historical insights with Cision Social Listening powered by Brandwatch.

The 2023 Global Comms Report

Did you know that 47% of comms leaders now report directly to the CEO?

Cision has partnered with PRWeek for the 2023 Global Comms Report, a deep-dive into how the PR industry continues to evolve and adapt amid new tools, technology and higher expectations.  

Learn more about the challenges and opportunities ahead. 

2023 Global Comms Report

Earned Media Analytics

See How Your Brand Connects

You know that campaign success is about quality over quantity. You need to understand the influence the outlets you are reaching actually have. Thanks to best-in-class digital reach and social amplification, we help you do just that.

It starts with the ability to find mention after mention in millions of outlets. If you’re mentioned, we’ll find you.

Are your mentions at the top of the search or on page 30? Domain authority shows if your audience will find something if they search for your brand.

Tie earned media efforts to business outcomes with Google and Adobe analytics integrations..

Automated share of voice analysis can be conducted on all media channels, so you can evaluate against your competitors in as few as three clicks.

Go beyond counting clips. Deliver real business value of your earned media results.

Cision Insights

Executive Briefings

News travels quickly these days, so it’s vital to understand the most important headlines for your brand and sector.

Cision Executive Briefings deliver clear, insightful news about how your business is faring in the public arena, giving you the knowledge to make better decisions for your future.



Share and Celebrate Your Success

You’ve done the work. You’ve gotten informed, iterated and improved. Now use Cision’s interactive reports, alerts and integrations to show colleagues, stakeholders and executives your earned media success.

Cision Reporting Capabilities
Reports Icon

Interactive Reports

With one click, you can turn your Cision dashboard into sleek reports that can be downloaded or shared with a simple URL.

Line Graph Icon

Google and Adobe Analytics

See the effect earned media is having on your website traffic, user behavior and goal conversions by integrating your Google Analytics or Adobe Analytics account.

Analytics Cog Icon


Incorporate earned media data into the larger marketing and business metrics. Bring earned media tracking into internal reporting structures with a fully customizable REST API that integrates with business intelligence software like Tableau, PowerBI, Domo and more.

When you have all the data, you can do anything

We know that PR professionals need more than just a broad reach. There are a million sites out there that aren’t relevant and, therefore, not worth your time. With our Monitoring and Analytics, you have the data you need to easily identify the most beneficial influencers and sites to tell your story so you can build more successful campaigns and drive desired outcomes.

Jay Webster

Chief Product Officer, Cision

See the Power of the Full Cision Communications Cloud

Media Monitoring and Analytics are just part of the complete comms cloud. Combine earned media performance data with the most comprehensive database of traditional media contacts and influencers, as well as a true media relationship management tool, to scale, measure and optimise your storytelling.
How the Comms Cloud puts it all together

Get More People Talking About You Through Better PR Distribution

Want additional reach? When you distribute through PR Newswire, part of the Cision suite of services, you get your story in front of the right editors, journalists and influencers from the world’s most trusted distribution service.
Explore the PR Newswire global network

Meet Your Extended Team

We know you’re busy. Our team of expert researchers can pull together daily news briefings, alerts and in-depth analysis of topics you care about to deliver the insights you want. 

We also offer countless free resources to support you when and where you need it.

See how we support PR pros

Learn More. Do More.

PR Tips, Case Studies, and Product Updates

Monitor. Analyse. Go Further.

Our easy-to-use comprehensive platform was designed for you. Talk to a PR tech expert about how it can be your own personal database.