
ICYMI: Cision's Top Guides & Reports of 2023
With 2023 coming to a close and a new year rapidly approaching, now is the perfect time to reflect on the past year, lessons learned – and start setting the stage for a successful 2024. In the always-on, ever-evolving PR and comms industry, staying informed and ahead of the curve is crucial to making thoughtful, strategic decisions. That's why we’ve gathered the five most essential reports from the past year - enriched with key industry data and expert insights – for you to review and leverage in your 2024 strategy development.

Cision's 2021 Global State of the Media Report
Based on a survey of over 2,700 journalists from all over the world, we gained some juicy insights into what makes the media tick – from challenges they face to top tips on building better relationships.

2021 Content Calendar
Cision's 2021 Content Calendar is designed to guide you through planning and adapting your content strategy throughout the year.

2020 Comms Report
PRWeek and Cision's fourth annual Comms Report reveals the old and new obstacles the PR industry is facing.

A Decade's Worth of Insight Into Media Preferences
We compiled our State of the Media findings from over the years into one white paper, highlighting the key trends we see year after year.

State of the Press Release 2020
We have analysed 100,000 press releases to provide communicators with proven best practices.

Raconteur Insights | High Performance Media
Discover 5 key steps to establishing the perfect media mix, the impact of influencer marketing in the B2B world and the role of data in your media strategy

Measuring Brand Sentiment
How does your audience feel about your brand? Download this e-book to learn how to measure brand sentiment.

Social Listening for PR and Comms Pros
Learn the best way to listen and monitor what clients and prospects are saying about your brand, industry and competitors.

European Communication Monitor 2020
The results of the world’s largest study into strategic communication and public relations is here!

Cision’s 2020 State of the Media Report: UK Edition
Cision’s biggest annual State of the Media Report 2020 explores media trends from over 3,200 top journalists across 15 countries.

COVID-19 daily update sign up
Sign up to receive free daily updates on Covid-19 discussions, articles and the global distribution of coverage.

Crisis Comms Checklist
A crisis can happen fast, and you need to be ready when it does. This 10-step checklist is designed to guide you through a crisis as it happens.

Reinventing the Press Release for a New Decade
Learn how to personalise your news and its distribution in a way that will adapt and evolve to the new decade.
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An influence framework for PR
Influence is many things and it's important to understand all aspects of it in order to tap into it most effectively

12 dos and don’ts for optimising your content
We’ve put together a guide to help you optimise your content for PR. Download our tip sheet now and start creating engaging, actionable, and stand-out content.

2020 PR Trends
The 2020s will be the decade of the communicator. Download this E-book to learn how these trends will shape the PR industry in 2020 and beyond.

PR and SEO: A Beginner's Guide
We’ve put together an eBook to demonstrate why PR and comms pros should care about SEO, and how to measure it.

Here Comms Santa Claus: Cision's most festive case study is here!
See how Santa's comms team kicked off an integrated marketing campaign blitz(en) to save their brand – and Christmas.

Grow Your PR Presence For 2020 Toolkit
Use the resources in this toolkit to help plan your PR strategy and grow your brand presence in 2020.

2019 Global Comms Report
For the third straight year, Cision partnered with PRWeek to survey more than 500 senior-level PR and marketing professionals in seven countries to uncover recent shifts and advancements in communications.