
The Complete Guide to Social Listening for PR
This complete guide from Cision covers all you need to know about social listening for PR.

Holiday Gift Guide Pitching Kit
In Cision's Holiday Gift Guide Pitching Kit, we cover ways to increase your chances of getting journalists to notice your pitch for holiday season stories.

How to Become Journalists’ Favourite PR Pro
The How to Become Journalists’ Favourite PR Pro tip sheet from Cision gives you advice on improving your relationships with journalists – directly from them.

The Complete Guide to Effective PR Media Monitoring
PR media monitoring has always been critical for PR and comms teams, but never has it been more essential or more complex. This guide from Cision explains all.

2024 State of the Media Report: Automotive Edition
In the 2024 State of the Media, nearly 300 identified as Automotive & Motorcycle journalists. With that in mind, we examined the data to look at the implications for PR pros.

The Do's and Don'ts: Influencer Marketing Tips for PR
he Do's and Don'ts for Influencer Marketing: A Tip Sheet for PR from Cision will help you build your influencer marketing strategy and build real connections.

2024 State of the Media Report: Science and Medicine Sector - By the Numbers
Get insight into science and medicine journalists' their unique challenges and preferences when working with public relations teams.

The Complete PR Pitching Guide
The Complete Guide to PR Pitching from Cision is full of tools, tactics, and tips to improve your pitches, backed up by data gathered from journalists.

Building a Gold Medal PR Comms Strategy
The Gold Medal PR: How to Build a World-Class Comms Strategy tip sheet from Cision uses real comm strategy examples to help you build your own plan for success.

2024 State of the Media Report: Finance Edition
In the 2024 State of the Media, more than 800 identified as covering Business & Finance. With that in mind, we examined the State of the Media data to look at the challenges and implications for the PR pros seeking to work with finance reporters.

PR & SEO: A Beginner's Guide
Whether you’re new to PR, unfamiliar with SEO principles and best practices, or both, this tip sheet outlines five key ways to get started with SEO and bring more visibility to your PR content.

2024 State of the Media Report: Tech Edition
In the 2024 State of the Media, more than 500 identified as covering Technology & Engineering. With that in mind, we examined the data to look at the implications for PR pros.

7 Essential PR Metrics to Prove Impact
The 7 Essential PR Metrics to Prove Impact tip sheet from Cision identifies some of the key metrics you can use to analyse the performance of your campaigns.

2024 State of the Media Report
Cision surveyed 3,000 journalists across the globe for the 2024 State of the Media Report to uncover the main challenges facing PR professionals and their work.

Your Crisis Communications 101 Checklist
With this Crisis Communications 101 checklist from Cision, you'll know how to manage any crisis that arises, as well as what you can do to prevent them.

PR and Misinformation in the Digital Age
The PR in the Age of Misinformation: Building and Maintaining Brand Trust guide from Cision will help you detect misinformation and protect your brand.

2024 Global Comms Report: Elevating & Evolving
The 2024 Global Comms Report from Cision and PRWeek reveals key insights into public relations and communications strategies from pros across the world.

PR Handbook: How to Get Media Coverage in Germany
Pitching your story and garnering publicity internationally can present challenges, particularly if you’re unfamiliar with the journalists, outlets, and local audiences in a foreign market. The PR Handbook: How to Get Media Coverage in Germany dives into the German market to highlight some crucial insight for PR professionals.

PR Handbook: How to Get Media Coverage in France
Pitching your story to publications overseas can present challenges, particularly if you’re unfamiliar with the journalists, outlets, and local audiences in the market. The PR Handbook: How to Get Media Coverage in France dives into the French market to highlight some crucial insight for PR professionals.

2024 PR and Comms Content Planning Calendar
It’s never too early to start working on your strategic PR plan and never too often to revisit it. That’s why we’ve built this content planning calendar. The 2024 PR and Communications Content Planning Calendar is designed to guide you through the creation of your annual content strategy and communications plan.

Battle of the Christmas Adverts 2023
Christmas doesn’t truly start in the UK until adverts from high street retailers arrive. John Lewis, M&S, Aldi and many more have all become festive favourites thanks to their heartwarming marketing campaigns, but how do 2023’s ads fare when it comes to UK traditional and social media coverage? We analysed media conversation around the launch of 22 brand campaigns – from John Lewis’ Venus flytrap to Asda and Michael Bublé – to see who wins the battle of the Christmas adverts.