Beyond AVE: 5 Ways to Measure the Impact of Earned Media
AVE has long been the go-to measurement metric, but it has its limits. Let's take a closer look at what AVE is, why it can be problematic, and what metrics PR teams can and should focus on beyond AVE.
Staying Human: The Case for Technology to Enrich, Inform and Shape the “R” in PR
How the right combination of technology and people enables PR and communications professionals to deliver better value, efficiently and effectively.
UK Media Moves including Channel 4, Reach plc, Saga and more
New role for Minnie Stephenson at Channel 4 News; Emma Flanagan moves to Dorset Live; launch of Saga Exceptional
3 Key Trends in Communications and Measurement for 2023
2022 has come and gone, and we’re into 2023 with a bang. Cision's Senior Director, Head of Analysis for EMEA, Barnaby Barron, highlights some of the key trends we’ve seen and expect to continue to see this year - and what they mean for communications professionals.
UK Media Moves including City A.M., London Review of Books, The Guardian and more
City A.M. names Economics Editor; LRB hires Head of Audience; The Guardian appoints Opinion Editor
2023 Global Comms Report
For the sixth year in a row, Cision and PRWeek have joined forces to shed light on the biggest challenges and opportunities for communicators right now. The 2023 Global Comms Report explores how communications professionals across the world are relying on data and analytics to inform their strategies and creating opportunities to facilitate, lead and influence business decisions.
UK Media Moves including Insider, Guardian US, FT and more
The FT appoints a Russia Correspondent; Guardian US hires Margaret Sullivan; Ellie Zolfagharifard moves to Insider from The Telegraph
UK Media Moves including POLITICO, Metro, ELLE and more
Dan Bloom starts new role with POLITICO's London Playbook; Rachel Moss now with Metro.co.uk; Georgia Medley to change roles at ELLE UK
UK Media Moves including ITN, Daily Express, Times Radio and more
Chris Shaw to leave ITN; Tara Fair changes roles at the Express; Rosie Wright now presenting Early Breakfast show at Times Radio
Comms in a Financial Crisis: Lessons from The Financial Times's John Gapper
The financial world has been reshaped dramatically by technology in recent years. The rise of digital-first challenger banks like Starling and Monzo have given consumers instant smartphone access to their accounts – all without the need for physical branches and ATMs. According to Cision Insights data, conversation about digital banking outstripped discussion of branch banking across both traditional and social media for the first time in 2022.
UK Media Moves including The Sunday Times, TBIJ, Evening Standard and more
Ben Taylor appointed Editor at The Sunday Times; James Ball announces departure from TBIJ; Joanna Hodgson returns to the Evening Standard's business desk
UK Media Moves including The Press and Journal, Time Out, City A.M. and more
The Press and Journal appoints Karen Roberts as Weekend Editor; new role for Ella Doyle at Time Out; Jessica Frank-Keyes to join City A.M.
![[On-demand Webinar] Consumer Expectations for Banking Services in a Digital World](/content/dam/cision-uk/webinars/finance-webinar/Consumer-Expectations-for-Banking-Services-Digital-World-On-Demand-POST-500x272.jpg "[On-demand Webinar] Consumer Expectations for Banking Services in a Digital World")
[On-demand Webinar] Consumer Expectations for Banking Services in a Digital World
Financial Times columnist John Gapper and Cision’s Senior Director, Strategic Operations, Scott Newton share their views on how customers relationship with money and banks is changing.
UK Media Moves including Greatest Hits Radio, 1843 Magazine, The Know and more
Ken Bruce to join Greatest Hits Radio; promotion for Jonathan Beckman at The Economist; Kate Samuelson is hired by The Know
Media Monitoring Buyers Guide
Considering a media monitoring solution, but not sure where to begin? Download our buyer's guide to sort it out.
UK Media Moves including Bauer Media, PC Gamer, The Telegraph and more
Bauer Media Audio UK names Lucie Cave Chief Creative Officer, Podcasts and Commercial Content; Robert Jones appointed Editor at PC Gamer; Sam Ashworth-Hayes joins comment desk at The Telegraph
UK Media Moves including The Times, i, BBC and more
Victoria Watson appointed to the role of Group Managing Editor of The Times & The Sunday Times; new title for James Gray at the i paper; appointments at BBC World Service languages
UK Media Moves including Reuters, Future, HuffPost and more
Suzanne Plunkett is appointed Chief Photographer (UK & Ireland) for Reuters; promotion for Alice Marshall at Future Plc; HuffPost UK names Natasha Hinde as Parents Editor
UK Media Moves including the FT, The Telegraph, Daily Record and more
Adrian Barrick named Editorial Content Director of FT Specialist Europe; The Telegraph makes appointments to features team; Andrew Quinn joins the Daily Record as Westminster Reporter
UK Media Moves including TTG Media, The News Movement, Derby Telegraph and more
TTG Media announces editorial team updates; Rebecca Hutson joins The News Movement; Sam Dimmer now Editor of the Derby Telegraph
The Biggest Challenges and Opportunities for Communicators in 2023
Communicators today face significant challenges: rapid social and economic change, increased political strife, global upheavals, climate crisis, the COVID-19 pandemic, war in Ukraine and a rapidly evolving media landscape. Communication practitioners are expected to analyse data, target the right journalists, personalise their pitches, measure and report on their results – and do it all quickly. For 2023, we’ve identified three key changes that companies and brands will need to navigate in this complex and fast-moving environment.
UK Media Moves including Fortune, BuzzFeed, VICE and more
Tobi Akingbade appointed Manager, Publishing for Buzzfeed UK; Role update for Zing Tsjeng at VICE; new hires in Fortune's London bureau
Four Data-Driven Habits of Top Comms Teams
Modern communications teams have access to more content and data than ever before, spanning earned, owned, paid and shared across many different multimedia formats. With more and more information being collected, this presents new challenges (and opportunities) for comms professionals. Only 23% of communications leaders feel confident in their ability to measure their efforts in a meaningful way, according to the 2021 Global Comms Report, so it’s vital that teams establish ways to make sense of data and use it to drive their business forward.
Monitoring and Measuring Impact of PR
Monitoring and measuring takes discipline and dedication, but like most things in life, you get out what you put in. Let this e-book be your guide to creating an effective, efficient monitoring and measurement process – so you can finally show the value of your work and its impact on the business.
![[On-demand Webinar] CES® 2023: How Technology Can Advance Human Security for All](/content/dam/cision-uk/webinars/ces-2023/CES-2023-Webinar-On-Demand-500x272.png "[On-demand Webinar] CES® 2023: How Technology Can Advance Human Security for All")
[On-demand Webinar] CES® 2023: How Technology Can Advance Human Security for All
CES® returns to Las Vegas from 5-8 January, 2023, bringing together major brands, startups, and the world’s most influential leaders and industry advocates In preparation for CES®, we hosted a webinar to help maximize value from the event.