2025 Comms Report
Cision and PRWeek's 2025 Comms Report brings you the latest insightful data on the trends, challenges, and opportunities for PR and comms teams. Download the report now.
2025 PR and Comms Content Planning Calendar
Elevate your 2025 strategy with Cision’s PR and Comms content planning calendar, helping you create effective and engaging content and campaigns all year long.
Measuring and Proving PR ROI: How to Make the PR-to-Sales Connection
Understanding and articulating PR ROI can help justify budgets, refine strategies, and show exactly how valuable the link between PR and sales can be to senior stakeholders.
Four Ways to Improve Your Social Media PR
The Four Ways to Use Social Media for PR tip sheet from Cision will help you identify some of the best methods to use social media to improve your PR efforts.
2024 State of the Media Report: Food and Beverage Edition
In the 2024 State of the Media, more than 500 identified as Food & Beverage journalists. With that in mind, we examined the data to look at the implications for PR pros.
How Actionable Insights Can Transform Your PR Campaigns
Actionable insights inform and transform your PR efforts for the better. Find out how to get actionable insights and use them to get better results.
Building an Effective PR Strategy: A Step-By-Step Guide
This step-by-step guide will help you develop a PR strategy that focuses on what matters most to deliver real results.
Holiday Gift Guide Pitching Kit
In Cision's Holiday Gift Guide Pitching Kit, we cover ways to increase your chances of getting journalists to notice your pitch for holiday season stories.
10 Bingeworthy PR Podcasts to Follow in 2024
Explore our list of must-listen PR podcasts for the latest industry news, practical tips, and expert advice.
Using the RACE Model in PR Campaign Planning
The RACE model can help you build PR campaign plans that deliver results for your brand. Find out what it is and how to apply this model to your campaigns.
Cision Breakfast: Fact vs. Fiction. Building Trust in the Age of Deepfakes and Fake News
Join us at this breakfast event, where we’ll dive into the crucial topic of how to build trust in the age of fake news.
Brand Monitoring & Management Tactics Every PR Pro Should Know
Brand monitoring and management is important for every organization. Find out what you should be doing to keep an eye on your brand and what to do next.
15 Best Media & Journalism Newsletters Every PR Should Subscribe To
Whether you’re looking for public relations headlines, a broad look at journalism and media, or general updates on the topics and tech impacting the industry, there’s a newsletter that fits the bill.
6 Ways PR Teams Can and Should Be Using Data
PR and communications teams now have access to more data than ever before, but how exactly should they be using it?
Social Media Monitoring: What Is It and Why Is It Important?
This article explores social media monitoring, what it is, why it matters, and how you can make it work for you.
How to Become Journalists’ Favourite PR Pro
The How to Become Journalists’ Favourite PR Pro tip sheet from Cision gives you advice on improving your relationships with journalists – directly from them.
You Know More About AI in Comms Than You May Think
Artificial Intelligence (AI) might seem like an exciting new technology thanks to the emergence of generative tools like ChatGPT, but in truth we’ve been living with it for some time.
5 Reasons You Aren't Meeting Your PR Goals (and What to Do About It)
Struggling with your PR campaigns? Consider these five common obstacles and practical strategies to overcome them for successful PR results.
The Complete Guide to Effective PR Media Monitoring
PR media monitoring has always been critical for PR and comms teams, but never has it been more essential or more complex. This guide from Cision explains all.
2024 State of the Media Report: Automotive Edition
In the 2024 State of the Media, nearly 300 identified as Automotive & Motorcycle journalists. With that in mind, we examined the data to look at the implications for PR pros.
Got a Political Story? How PR Pros Should Pitch Government & Politics Reporters
Did you know that at least 64 countries have, or will be, headed to the polls in 2024? In a year that’s going to reshape global politics, now is a great opportunity for public relations professionals to pitch journalists covering the sector with relevant and compelling story ideas.
2024 Survey Snapshot: PR Agencies Vs. In-House PR Teams
The data from our Global Comms Report shows how PR agencies and in-house PR teams are tackling today’s challenges – from data reliance and AI adoption to managing crises and more.
6 of Your Burning PR Questions Answered
Forget about Magic 8 Balls, tarot card decks, or even Siri and Google: The answers you’re looking for (at least as they pertain to public relations and the future of media) are right here.
Insider Tips for Fashion and Beauty PR: How to Pitch and Earn More Coverage
This insider information from Cision’s State of the Media Report will help you craft fashion and beauty pitches that get noticed and get results.
The Do's and Don'ts: Influencer Marketing Tips for PR
he Do's and Don'ts for Influencer Marketing: A Tip Sheet for PR from Cision will help you build your influencer marketing strategy and build real connections.