UK Edition: 2021 State of the Media Report


UK Edition: 2021 State of the Media Report


Following last month’s launch of the 2021 Global State of the Media Report, we decided to dig deeper into the UK survey results to see what journalists think about the media landscape in this country. 

We found out some interesting stuff that we know you’ll find useful when connecting with journalists and understanding what makes them tick. 


Topics from the 2021 State of the Media Report UK Edition include: 

  • What keeps journalists awake at night 
  • Creating connections with journalists 
  • PR best practices to get your story seen 


The majority of journalists in the UK (64%) believe their relationship with PR professionals hasn’t changed at all in the last year. We’re here to change that, or better still, improve that.  

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