The Ultimate Guide from PR Newswire on Creating a Compelling Press Release
Explore PR Newswire's comprehensive guide to crafting compelling press releases. This resource provides valuable insights and expert tips to help you create engaging and impactful announcements that capture attention.
Leveraging the Power of Brand-Building Stories
This guide provides a blueprint for cutting through the noise to get your release onto the screens and into the inboxes of the people you want to reach. Download the guide now to ensure you’re setting your story up for ultimate success.
Press Release Distribution: The “Who, What, When, Where” of the Wire
This guide teaches you everything you need to know about press release wire distribution to help you make the best decision when choosing your news..
Guide to Boosting Engagement Through Paid Content Placement
We’ve curated three resources to help you navigate paid content placement as a tool in your PR strategy. Download the toolkit to learn how to boost engagement with your comms using paid content placement.
5 Creative Ways to Amplify Your News Beyond the Press Release
In this guide, we will give you some creative, multichannel "toppings" you can add to your comms strategy – beyond the press release – to create an outside-the-box content experience that helps your brand stand out from the pack.
Press Release Innovations New Era
Rethinking the Press Release: Innovations for a New Era of Earned Media provides a blueprint for implementing the latest tools and best practices for strategizing, planning and executing press releases that amplify your brand story.
Press Release Advantage: Winning Audiences
In this guide, we're uncovering all the newsworthy reasons to send a press release – and how to go about it – so you don't miss an opportunity to promote your brand or engage current audiences while winning over new ones.
APAC Media Landscape 2022: Southeast Asia
Navigating APAC can be a challenge for comms teams working with partners in the region, but it’s vitally important to have a solid understanding of the media make-up in the area. This edition of our APAC Media Landscape 2022 guide puts the spotlight on four countries in the Southeast Asia area: Indonesia, Malaysia, Singapore and Thailand.
APAC Media Landscape 2022: East Asia
The APAC region is one of diverse cultures and varying media consumption habits. For EMEIA PR and comms teams working with partners in the territory it’s vital to understand the different environments to fully unlock their potential. The APAC Media Landsape 2022: East Asia presents an in-depth guide to four markets in the area: mainland China, Hong Kong, South Korea and Taiwan.
APAC Media Landscape 2022: Australia
Australia has long held a significant relationship with the rest of the world, particularly in shared English-language countries where heritage and values often overlap. The Australian media has seen significant change in recent years, and in APAC Media Landscape 2022: Australia we’re taking a closer look at how the industry as evolved.
![[On-demand webinar] 2020 State of the Press Release](/content/dam/cision-uk/resources/2020-Q3-SOTPR-Social-Assets-Webinar-POST-Website-500x272.png "[On-demand webinar] 2020 State of the Press Release")
[On-demand webinar] 2020 State of the Press Release
Join our experts as they discuss why the press release is still very much alive and kicking.
State of the Press Release 2020
We have analysed 100,000 press releases to provide communicators with proven best practices.
Reinventing the Press Release for a New Decade
Learn how to personalise your news and its distribution in a way that will adapt and evolve to the new decade.
12 dos and don’ts for optimising your content
We’ve put together a guide to help you optimise your content for PR. Download our tip sheet now and start creating engaging, actionable, and stand-out content.
2020 PR Trends
The 2020s will be the decade of the communicator. Download this E-book to learn how these trends will shape the PR industry in 2020 and beyond.
How to write a press release in four easy steps
Learn the best ways to optimise your press releases and maximise coverage using this guide.
Press release analyser tool
Cision's free press release analyser tool tracks aspects which determine whether your release will engage journalists, such as the length of the heading, quality of the copy, use of quotes and whether you have included images.