Contributors

About Alister Houghton

Alister writes about the PR and comms industry as content marketing manager at Cision. Send press releases, interview pitches, Inside the Campaign/PR case study examples and thought leadership pieces to alister.houghton@cision.com

PR news round-up (17-21 June)

Here’s a round-up of PR news from the past week, including CommsCon X Insights selling out, wins for WIRE and […]

Learn about the latest earned media technology at CommsCon X Insights

At the turn of the millennium, fax machines and spreadsheets were the pinnacle of Earned Media Management technology.  Some 20 […]

Hear two organisations’ measurement journeys at CommsCon X Insights

Historically, PR measurement has been about deriving large numbers which look impressive on the face of it but don’t link […]

Discover how AI will change PR at CommsCon X Insights

Is AI PR’s bigfoot? Despite buzz about the rise of artificial intelligence in comms, there is a dearth of examples […]

PR news round-up (10-14 June)

Here’s a round-up of PR news from the past week, including CommsCon X INSIGHTS, The Romans’ Joe Mackay-Sinclair and new […]

60 Seconds with The Romans’ Joe Mackay-Sinclair

Joe Mackay-Sinclair, founder and executive creative director of The Romans, talks about why he founded the agency, its focus on […]

Alister’s tHOUGHTs ON: CommsCon X Insights

Over the years, Cision (and its constituent companies) have held a variety of events, whether that be media briefings, panel […]

PR news round-up (3-7 June)

Here’s a round-up of PR news from the past week, including CommsCon X Insights, CisionMeets… Reuters and new wins for […]

Reuters’ Axel Threlfall: “We want PRs to build a rapport with us”

Reuters want comms professionals to build long-lasting relationships with its journalists, Editor-at-Large Axel Threlfall revealed at Cision’s latest media briefing. […]

60 Seconds with Communications and Content’s David Butcher

David Butcher, managing director of Communications and Content, talks about giving his consultancy a simple name, how financial firms communicate […]

1 2 3 8 9 10