Tap into new and more targeted audiences on social using influencer marketing


Are you effectively using social and influencer marketing in your PR strategy? Use this guide to take the guesswork out of showcasing how your brand reaches more targeted audiences in order to drive better results.

This eBook covers how to:

  • Tap into social media for research - Get the information you need to prepare and target your pitches
  • Identify and connect with influencers - Find the right influencer for your brand by creating an Influencer Graph
  • Combine social with influencer marketing - Learn how algorithms impact social platforms and ensure your story gets covered



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