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Contributor

Barnaby Barron

About Barnaby Barron

Barnaby Barron is Head of EMEA Analysis at Cision, where he leads a team of over 50 consultants delivering industry-leading communications evaluation for some of the world’s largest companies. With a Master’s in Physics from Cardiff University and more than a decade of experience in PR and communications, he has managed global programmes and advised organisations on social listening, audience understanding, and strategic decision-making. Barnaby is driven by curiosity, collaboration, and a desire to make complex information accessible, actionable, and genuinely useful for decision-makers.

The Consumer Purchase Journey in an Evolving Media Landscape
04 Oct 2022

The Consumer Purchase Journey in an Evolving Media Landscape

In the last few years, events have been unfolding at high-speed, whether that be global pandemics, huge supply chain issues or more recently major wars in Europe. As a result, it's been difficult to keep up with what those changes mean for different ...

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4 Social Media Platforms PR Teams Can't Afford to Ignore
09 Dec 2025

4 Social Media Platforms PR Teams Can't Afford to Ignore

If audiences are spending more of their time on social media, and brands are becoming more time- and resource-stretched, where should PR teams be focusing their social efforts?

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3 Key Trends in Communications and Measurement for 2023
31 Jan 2023

3 Key Trends in Communications and Measurement for 2023

2022 has come and gone, and we’re into 2023 with a bang. Cision's Senior Director, Head of Analysis for EMEA, Barnaby Barron, highlights some of the key trends we’ve seen and expect to continue to see this year - and what they mean for...

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