How did communicators get their messages out at this year’s Paris Air Show?
Now in its 54th year, the event presents developments in the global aerospace and defense industries, generated conversations predominantly centered around aircraft orders, industry forecasts and environmental implications. Cision Insights has produced relevant content to help you navigate these news-making presentations and announcements.
Download our in-depth media trend analysis of all the coverage from Paris including:
- Key themes and top media coverage
- Traditional news and earned social media volume
- Three lessons for communicators from the event
The report explores what these findings mean for strategic communications teams and brand owners, particularly as you think about how to amplify the impact of your next event, product launch and campaign messaging.
For more information on how Cision Insights can help your comms teams navigate the complex media landscape, please reach out to your Account Director today, or book a consultation with our experts.