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Influence is many things and it's important to understand all aspects of it in order to tap into it most effectively
We’ve put together a guide to help you optimise your content for PR. Download our tip sheet now and start creating engaging, actionable, and stand-out content.
The 2020s will be the decade of the communicator. Download this E-book to learn how these trends will shape the PR industry in 2020 and beyond.
We’ve put together an eBook to demonstrate why PR and comms pros should care about SEO, and how to measure it.
See how Santa's comms team kicked off an integrated marketing campaign blitz(en) to save their brand – and Christmas.
Use the resources in this toolkit to help plan your PR strategy and grow your brand presence in 2020.
For the third straight year, Cision partnered with PRWeek to survey more than 500 senior-level PR and marketing professionals in seven countries to uncover recent shifts and advancements in communications.
Best practices for social media are constantly in flux and influencer marketing is just solidifying itself as the strategy evolves into its own industry. We’re taking the guesswork out of both for PR and comms pros by putting together this guide, which will walk you through everything you need to know.
Not only is earned media a more highly trusted form of media, but it’s now also possible to track and measure it in the way comms pros have been able to track and measure paid and owned media for years.
Grab our latest e-book to see how to take PR measurement to the next level by using essential metrics, tools and best-practices.
A practical guide and insider tips to working better with the media.
Cision's free press release analyser tool tracks aspects which determine whether your release will engage journalists, such as the length of the heading, quality of the copy, use of quotes and whether you have included images.
Learn the best ways to optimise your press releases and maximise coverage using this guide.
Cision's latest white paper - Is influencer marketing a busted flush? – details why the sector has lost its sheen and what the potential consequences could be for marketing and PR.
See how Cision, working with 3 Monkeys Zeno, revolutionised pladis' comms output with the Cision Communications Cloud
See what our customers have to say about Cision’s products, people and services.
Gumtree worked with Cision Insights to create a robust framework to measure and drive its communications initiatives.
We surveyed 1,999 journalists for our 10th annual State of the Media Report - our biggest ever. Learn what matters most to journalists in 2019.
This white paper examines how the integration of marketing disciplines changes the way PR campaigns are executed - find out how Earned Media Management helps.
This white paper will detail the principles behind Smart Engagement and how you can go about incorporating the Earned Media Management tenet into your strategy.
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