Influencer Marketing


Meet the influencers: Em Sheldon, Scarlett London and Travel Mad Mum

For Cision’s latest white paper on influencer marketing, Influencer Champions asked Em Sheldon, Scarlett London and Travel Mad Mum for their views […]

Launch’s Barbara Watson: The future of influence

Barbara Watson, director of brand and content at Launch, gives her view on what the future holds for influencer marketing. […]

MoneySavingExpert’s Katie Watts: How to build your own influencers

Katie Watts, senior press officer at MoneySavingExpert, explains how the site builds its own influencers, the reasons behind this strategy and […]

Clarion Communications’ Charlie Bagley: The future of influencer marketing

Charlie Bagley, digital director at Clarion Communications, presents his vision for the future of influencer marketing. The future of influencer […]

Alister’s tHOUGHTs ON: influencer marketing

I’ve always been something of a young fogey (assuming 28 can still be considered young). I think the only trend […]

Opinion: It’s time for influencer marketing to grow up

James Sharman, VP, commercial at influencer marketing platform Buzzoole, discusses the importance of transparency and availability of data in influencer marketing. […]

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