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At the heart of every successful PR campaign is a credible and comprehensive media contact list. However, to tell truly engaging stories, you have to choose the right contact for the right job - and that can be a struggle for any PR professional.
This session explores the interplay between traditional PR and social media, and how they can support each other on a reactive basis, but also in consumer research and long-term strategy.
It can be difficult to know where to start when finding the right PR tech provider for your business. This is why we partnered with London Research to create a report that guides you through the process and helps you understand the available features.
Executive Briefings with human-interpreted content not only provide you with information about your brand that you would not otherwise have time to find, but it can also be absolutely crucial to make motivated decisions that ensure your business stands out.
Following last month’s launch of the 2021 Global State of the Media Report, we decided to dig deeper into the UK survey results to see what journalists think about the media landscape in this country.
Based on a survey of over 2,700 journalists from all over the world, we gained some juicy insights into what makes the media tick – from challenges they face to top tips on building better relationships.
In this session, we examine the key that earned media holds to unlocking greater success for paid and owned counterparts.
Cision has collaborated with Macmillan Cancer Support to implement an effective measurement programme that aligns to their goals.
Cision's 2021 Content Calendar is designed to guide you through planning and adapting your content strategy throughout the year.
PRWeek and Cision's fourth annual Comms Report reveals the old and new obstacles the PR industry is facing.
As it’s Measurement Month, we’re sharing some best practices in measuring the effectiveness of communications.
Learn how to analyse your brand reputation and use that data to guide your brand's communications and overall business strategy.
Join our experts as they discuss why the press release is still very much alive and kicking.
Following our webinar, we're answering some of your unanswered questions on anti-racism within PR
Grab our latest e-book to see how to take PR measurement to the next level by using essential metrics, tools and best-practices.
We compiled our State of the Media findings from over the years into one white paper, highlighting the key trends we see year after year.
Join the conversation as we discover how to build a more inclusive industry
Find out how Cision helped Admiral monitor and measure their coverage during a time when the media was dominated by one topic: the pandemic.
We have analysed 100,000 press releases to provide communicators with proven best practices.
Discover 5 key steps to establishing the perfect media mix, the impact of influencer marketing in the B2B world and the role of data in your media strategy
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