Industry News


Clarion Communications’ Charlie Bagley: The future of influencer marketing

Charlie Bagley, digital director at Clarion Communications, presents his vision for the future of influencer marketing. The future of influencer […]

Alister’s tHOUGHTs ON: influencer marketing

I’ve always been something of a young fogey (assuming 28 can still be considered young). I think the only trend […]

Cision to support flagship PRCA and ICCO events

Cision has been named as headline sponsor for this year’s PRCA National Conference and the ICCO Global Summit. Given both […]

Inside the campaign: The Balvenie Stories

Gemma Paterson, global brand ambassador for The Balvenie, reveals the thinking behind the whisky brand’s latest campaign – The Balvenie […]

PR news round-up (15-19 July)

Here’s a round-up of this week’s PR news, featuring senior appointments at Hotwire, Mischief and Wentworth PR, and account wins […]

Meet the Journalist: Get Sweat Go’s Tom Wheatley

Tom Wheatley, editor at the newly launched Get Sweat Go, reveals what topics the online title will cover, his goals […]

Higginson Strategy’s Esmé Parkins: We need to rebrand PR

Esmé Parkins, account executive at Higginson Strategy, argues that PR needs to get better at PRing itself to ensure the […]

PR news round-up (1-12 July)

Here’s a bumper round-up of PR news from the past two weeks, including highlights from CommsCon X Insights, new hires […]

60 Seconds with Radioactive PR’s Rich Leigh

Rich Leigh, founder of Radioactive PR, discusses the agency’s first year working a four day week, the importance of ROI […]

PR case study: The PHA Group – Responsible Gambling Week 2018

Find out why The PHA Group took the unusual step of avoiding national media to help generate cut-through for the key […]

60 Seconds with The Property Buying Company’s Mia Hodgkinson

Mia Hodgkinson, senior content producer and copywriter at The Property Buying Company, talks about her role, changes in the property […]

Inside the campaign: AXA’s #InMyCorner

Karen Robson, head of marketing communications at AXA UK, and Pippa Strutt, head of external communications at AXA PPP Healthcare, […]

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