Industry News

How Earned Media Management can re-establish PR’s place in the boardroom

When it comes to dividing up the marketing budget, research by analysts Burton Taylor has found that PR and comms […]

MoneySavingExpert’s Katie Watts: Let’s start setting more thoughtful objectives

“PR success at the moment is so tightly linked to coverage that we forget that it is linked to what […]

Opinion: How to decode youth identity in the social age

Timothy Ranger, head of brand at ZAK, uses the agency’s recent research to explore how to communicate effectively with generation […]

Meet the Journalist: The Book of Man’s Martin Robinson

Martin Robinson, founder of The Book of Man, talks about why he created the site, the men’s media landscape and […]

PR news round-up (3-7 December)

Here’s a round-up of this week’s PR news, featuring Cision’s latest webinar, the Earned Media Management: The evolution of PR white paper and […]

Cision’s Empower initiative working with Smartworks

On 15th November, Cision welcomed 25 women to our Canary Wharf office for an evening of career advice and skills […]

60 Seconds with Munch founder Lizzie Earl

Lizzie Earl, founder of boutique agency Munch, details how she felt when the agency was crowned New Consultancy of the […]

PR Case Study: Big Brand Ideas – National Pub Fortnight

Big Brand Ideas used a combination of England’s World Cup semi-final defeat and traditional media relations to raise awareness of […]

Opinion: Why team diversity goes beyond fulfilling quotas

Following the findings in the 2018 Global Comms Report, that for senior marcomms professionals raising suitability of talent is a major worry, […]

Meet the journalist: Culture Trip’s Natalie Smith

Natalie Smith, publishing director at Culture Trip, reveals why the previously digital-only title is launching a quarterly print magazine, how […]

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