Industry News

Lianna Brinded: There are things I would not have known about if PRs hadn’t reached out to me

PR professionals are crucial to informing journalists about sources or interviewees they may never have considered, head of Yahoo Finance […]

Alister’s tHOUGHTs ON: the state of the media

  I’ll get the bad joke out of the way first. When discussing the state of the media, it would […]

PR news round-up (15-26 April)

Here’s a round-up of PR news from across the Easter period, including a new hire at Red Consultancy, big wins […]

Opinion: Think secondary audience first to realise experiential’s potential

Jack Lamacraft, MD of brand experience agency The Park, discusses the ways in which marketers can maximise the effectiveness of […]

Opinion: Why the pen is mightier than the pixel

Holly Ashford, senior content manager at Babel PR, argues that in this very visual world, there is always a place […]

Alister’s tHOUGHTs ON: Why you should care about PR measurement

When you see something relating to PR measurement, which of the following best describes how you feel? Are you one […]

Inside the campaign: Carling’s Made Local

Miranda Osborne, brand director at Carling, discusses its Made Local campaign, how the brand is using PR to promote the […]

Opinion: The most common PR mistakes startups make

Dominic Pollard, director at City Road Communications, reveals the PR mistakes startups make and how to avoid them. Actively engaging in […]

PR news round-up (8-12 April)

Here’s a round-up of PR news this week, including AMEC Awards nominations, Cision’s latest webinar and new hires at Milk […]

Meet the Journalist: The Sun on Sunday’s Clemmie Moodie

Clemmie Moodie, associate showbiz editor at The Sun on Sunday, talks about her Press Awards win, how she likes to […]

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