Here’s a round-up of this week’s PR news for the final time in 2018, featuring Cision president, EMIA, Abe Smith’s reflections on the year, Grayling’s Kat McGettigan and senior hires at FTI Consulting and FleishmanHillard Fishburn.
Cision president, EMIA, Abe Smith reflects on how the marketing landscape shifted in 2018 and why 2019 is set to be the year of the PR.
James Wong, travel contributor to international editions of Vogue and Esquire, talks about living between multiple cities, Tokyo 2020 and what he has learned from being a former PR.
PR case study
Discover how Clarion Communications ignited a conversation in Scotland around a national holiday to celebrate William “Braveheart” Wallace to promote the Edinburgh Dungeon’s Braveheart-themed summer show.
Kontinental Hockey League, the international ice hockey league, has appointed The Agency Partnership as its international comms partner. It will support the league’s global media and influencer engagement efforts.
RaceCoin, the motorsport blockchain platform, has appointed Jargon PR to coordinate an international media relations campaign to drive brand awareness across technology, business and blockchain press.
FTI Consulting has announced that seven members of its London team have been promoted to senior managing director, the most senior position in the firm. Edward Berry, Ben Brewerton, Almira Cemmell, Matt Dixon, Alastair Farr, Iain Graham and Brett Pollard will assume their new titles from 1 Jan 2019.
FleishmanHillard Fishburn has promoted Claudia Bate to partner and named her as its new head of technology.
Online plant retailer Patch has appointed Rowan Adams as its PR and partnerships director.
Financial risk management solutions firm Axioma has hired Molly McGregor as managing director, marketing and communications.
Consumer PR agency EdenCancan has been acquired by brand experience and social change firm East of Eden. The move will see East of Eden CEO Nick Ede – one of the original founders of EdenCancan – integrate the PR agency into the wider business and work with brands which have a commitment to social good.
The Creative Shootout has announced the nine finalists which will participate in its live final on 24 January next year. The agencies will showcase their creativity by turning a brief from A Plastic Planet into a campaign in just four hours. The 2019 finalists are: 3 Monkeys Zeno, 72 Point, Brands2Life, Fever, Raw London, Ready10, Stein IAS, Talker Tailor Trouble Maker and Wire.